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2024 Event Schedule

All Day: Gnome Scavenger Hunt


8:30am: CareNet Reindeer Run 5k @ Smothers Park


10am – 1pm: Kid’s Zone w/ Letters to Santa @ Simply Chic


10am – 12pm: Santa Experience w/ Photo Op @ Simply Chic


10am – 12pm: Reindeer / Santa Experience @ Owensboro Museum of Science & History 


1pm – 5pm: Reindeer / Santa Experience @ Owensboro Museum of Science & History 


1pm – 3pm: DT on the Rocks @ Brew Bridge 


4pm – 6pm: Josh Orion @ Lure Seafood & Grille


6pm: The Life & Adventures of Santa Claus @ TWO’s Empress Theatre


6pm – 9pm: Zach Ashby & Garret Owen @ Brasher’s Lil’ Nashville


7pm: ODT's The Nutcracker @ RiverPark Center


8pm – 11pm: Santa Silent Disco @ Mellow Mushroom & Pub on Second


9pm – 2am: Bourbon Roots @ Brasher’s Lil’ Nashville

2024 Holiday Stroll Recap

2024 Holiday Stroll Promo

Holiday Stroll: Pub Crawls & Strolls

Coffee & Hot Cocoa Stroll

"Vintage" Christmas Pub Crawl

Shop Local Downtown Stroll

Visit each participating location, try their fantastic coffee and hot chocolate creations and check-in on your mobile pass for the chance to win prizes from Downtown Owensboro businesses.

Shop Local Downtown Stroll

"Vintage" Christmas Pub Crawl

Shop Local Downtown Stroll

Visit each participating location to see what they have to offer, cross items off your holiday gift list and check-in on your mobile pass for the chance to win prizes from Downtown Owensboro businesses.

"Vintage" Christmas Pub Crawl

"Vintage" Christmas Pub Crawl

"Vintage" Christmas Pub Crawl

Dress as your favorite character from a "Vintage" Christmas movie (including Die Hard, think anything running on AMC/Disney/TBS/TNT) and join us for a fantastic pub crawl in Downtown Owensboro!

Holiday Stroll: Other Activities

Santa Photo Opportunities

Nick Gray with Frame & Flash Studios will be following Santa with photo opportunities at Simply Chic from 10am - 12pm and then traveling around downtown.  All digital photos will be available for free online and there will also be an option for Instant Polaroid photos for a small fee.  Come downtown for this amazing opportunity for free Holiday Card photo shots with family and friends!

Check out photos (Coming Soon)

Gnome Scavenger Hunt

Find each of the sneaky gnomes (hidden in plain sight on exterior windows) as you stroll around downtown and take in the decorations and lights.  When you find a gnome, check-in on your mobile pass at that location for a chance to win prizes from Downtown Owensboro businesses (1x entry for starting pass; 5x entries for completing pass).

Santa Silent Disco

Santa Silent Disco

Wrap up the evening with us at Mellow Mushroom & Pub on Second as we dance the night away in silence!  WKY Silent Disco will have 3x channels of music going and headphones available for all ages.  The party starts at 8pm and we keep it going until 11pm (when you still have time to hit up Brasher's for Bourbon Roots)!  Headphones are $5 each, with the first 30 paid for by Downtown Owensboro.

Support Now

SUPPORT the Holiday Stroll!

Established in 2008 by a group of Downtown Owensboro merchants, the Holiday Stroll has been a staple during the holiday season.  Featuring a special Santa & reindeer experience, live music, ice carving & more, this is a great event for families and all fans of the holiday season.  Estimated attendance is over 5,000 people.

Sponsorship Opportunities

Presenting Sponsor

Presenting Sponsor

Presenting Sponsor

  • Sponsor logo / name included in the official event logo / name
  • Sponsor logo included on event signage
  • Mentioned in radio & other ads
  • Sponsor logo included on activity stations & stage
  • Opportunity to address the crowd
  • Sponsor logo included on website
  • Social media mentions

Activity Sponsor

Presenting Sponsor

Presenting Sponsor

  • Sponsor logo included on activity stations
  • Opportunity to address the crowd
  • Sponsor logo included on website
  • Social media mentions

Stage Sponsor

Presenting Sponsor

Stage Sponsor

  • Sponsor logo included on stage
  • Opportunity to address the crowd
  • Sponsor logo included on website
  • Social media mentions

Individual donations also accepted!

Contact Us

Reach out for opportunities with Downtown Owensboro's Holiday Stroll!

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